TOTAL BRAND IDENTITY FOR ZALLOC


2023



☘︎ everything for brand ☘︎
brand development & art direction
┖ logo & symbol design
   ┖ package design & directing
      ┖ brand visual artwork
         ┖ set styling & visual directing

























































Our  mission (Welcome to zalloc)

Let yourself shine. 😊
We're giving the world a healthier gut.
To bring the magic of psyllium husk and plum to all, without compromise.
Our psyllium husk plum tea ensures we make authentic beverages with fiber-rich, prebiotics, probiotic and vitamins. No shortcuts, and no artificial nonsesnse.
Improve your gut health with this psyllium husk plum tea that's packed with prebiotic fiber.




Brand story

The story of zalloc does not begin with a business plan; it starts with a young woman on a mission.
Witnessing its incredible effects firsthand, we realized her purpose to share the gift of psyllium husk and plum in its purest, most potent form to help people everywhere live healthier, happier lives.

zalloc is built on a passion for healthy living and sustainability.
We are committed to helping individuals shine through our products.  
We each have an inner light. At zalloc, we encourage you to shine your brightest.

Our product is an alchemy of psyllium husk (+prebiotics/probiotics/vitamins) with very real benefits for your well-being;
Charged with light for your energy, positivity and health. Let yourself shine with zalloc!


♥zalloc story♥

엄마가 타주던 매실물,
딸의 건강을 생각하던 마음을 담은
잘록의 비우다 습관 레시피

어릴 적 공부하느라 매일매일 하루종일 앉아서 공부하던 시절,
장 건강과 식단관리를 위해 엄마가 타준 매실물을 들고
다니던 때를 떠올렸습니다. 다 크고난 지금도 엄마를 떠올리며
직접 매실물을 타서 마셔요. 덕분에 저는 몸도 마음도 항상 가벼워요!


잘 비워내는 습관을 모두에게 전해주고 싶어서 잘록을 만들었습니다.

저만의 매실 차 레시피에 좋은 것들만 담아냈어요.
지금부터 잘록한 습관 함께 만들어가요!

💗It’s zalloc time!


























💗